All brides want to look fabulous on their big day. It’s the reason they spend hundreds of dollars (if not more) on dresses, get their hair done and many start dieting and exercising months before. When you’re spending thousands on a photographer to capture every smile and hug, why wouldn’t you?
Yet many brides don’t take the extra step of hiring a professional to do their makeup. It may seem like a place to save money – most of us do our own makeup every day – but there are good reasons to have a professional help you put on your best face for all of those photos.
“Wedding makeup is more complicated, because the makeup that does best in pictures is usually heavier and more dramatic than what people would wear to look natural on a daily basis, and yet it needs to look good both in pictures and when people are up close to the bride,” says Janine Schmenk, owner of Makeup by Janine in Denver. She also points out that “you really need to know how an eye shadow, for example, is going to react to light. What looks good in natural light might look completely different under a camera’s flash.”
A professional will also have the knowledge and the products on hand to make sure your makeup lasts all day. “Longevity is important – you don’t want to be wearing lipstick that’s going to kiss off on the groom,” Schmenk notes. And that’s not to mention that “Makeup is expensive – the kind of makeup to wear for your wedding is not something you would wear forever in everyday life. I’ll usually use a light reflecting moisturizer, primer, high definition makeup, a lot of stuff that’s expensive to buy for a one-time use. But when you hire a professional, they bring and supply everything, so in the end, hiring an artist may be less expensive than trying to buy all of that yourself.
In addition to getting expert knowledge and applications and professional products is that you know exactly how your face will turn out. If you do your own makeup or just go to a counter at the mall, it may or may not look the way you want. Schmenk always does a consultation ahead of time with a practice-run on the makeup, so the bride knows exactly what she’s getting. “I always do the trial run and tell the bride to call me later in the day and let me know how the makeup looks and is holding up, so we know if we need to tweak anything before the wedding day.”
But the best part about hiring a makeup artist is that it’s one less thing to worry about on the big day. Stress and anxiety can flub a steady hand applying eyeliner, and botched makeup can only make matters worse. So consider hiring a professional to come in and ensure that you look fabulous for all of your day, your photos, and even thought hours of dancing the night away.