Rock Stars, Rock Lovers, Rock Goddesses and Rock Gods have been waiting for this for years and now the time has arrived: the first rock awards this Sunday will turn “Viva Las Vegas” into “City of Rock n‘ Roll. The show, themed “I wanna Rock,” will take place inside the original home of rock, The Elvis Showroom at the Las Vegas Hilton and feature an all-rock-star jam capped off with a performance by the original “I wanna rock” singer Mr. Dee Snider.
The event marks the six-year anniversary of VEGAS ROCKS! Magazine and will be Las Vegas’ own first real rock awards show, hosted by the “Publishing Queen of Rock n Roll” and VEGAS ROCKS! Magazine Founder/CEO, Sally Steele.
“I wanted to bring Las Vegas its own, true rock awards. We’ve been fighting to keep rock n’ roll in the mainstream media for six years now,” Steele says. “We’re not here to keep up with the flavor of the month; we’re here to celebrate rock n’ roll, whether the artist had a hit ten years ago or are on the charts today doesn’t matter. They have a place in Vegas Rocks! and at this event.”
The VEGAS ROCKS! Magazine Awards is presented in conjunction with Rick White, Vice President of the Las Vegas Hilton and music industry legend Jerry Greenberg. Steele comments, “We are very excited about holding the show in the original home of rock n’ roll, The Elvis Showroom at the Hilton. It makes it that much more special. Rick White made this all possible, along with all the great people at the Las Vegas Hilton.
Expect a matching grand Rock n’Roll Royal carpet event with appearances by some of the biggest legends in rock music, including Lemmy Kilmister of Motorhead, James Kottak from The Scorpions, Glenn Hughes of Deep Purple, Flavor Flav, Dee Snider and many more.
The show will feature a dozen local awards including Best Rock Band, Best Punk Band, and Best Metal Band. Snider will receive the Rock n’ Roll Savior Award; Lemmy will accept the VEGAS ROCKS! Lifetime Legend Award; The Scorpions will receive the Rock Group LifetimeAchievement honor; Flavor Flav will get a Best Rock Clock in the Universe Award and Hughes will accept the Inspirational Icon Award.
“I feel I can do the show justice, from being involved in rock n’ roll all my life,” Steele added. “I was taking pictures of Black Sabbath and Deep Purple when I was 13. I’ve dedicated my life to being a fan and also an entertainer. I started the magazine to keep the music I care about alive and loud and let the world know what’s happening in rock n’ roll and Las Vegas today.”
Also appearing will be Athena Lee (Tommy Lee’s sister) Paul Shortino (Rough Cut/ Quiet Riot) Jake E. Lee (Ozzy) Ron Keel (Keel) Jimmy Crespo (Aerosmith) and Otis Day (from Otis Day and The Knights from “Animal House”).