Connections Friends and Followers
LinkedIn, Facebook and Twitter are effective tools to increase the size of our network. They allow us to expand our range and build awareness about who we are and what we offer. We are able to “virtually” meet new contacts and keep in touch with existing ones. Everyday more people and businesses are using these methods of connecting with other people.
Michael J. Cronk, Contributing Columnist, recently wrote an informative article about LinkedIn in the Lexington Herald-Leader titled LinkedIn is Facebook for job hunters. He writes about how LinkedIn allows users to seek jobs and network.
In our PJ’s
We can network from the comfort of our home sitting in front of the computer, head down, keyboarding away. There is no expense or travel involved, and no concern about dress, manners or business cards.
Let’s not make the mistake of thinking that efficiency is the same as effectiveness. We still need to meet people face to face. Being in the presence of another person allows us to build rapport and confidence in each other in a more meaningful way than a web based communication can do.
The old pithy saying that “we have to circulate to percolate” is still true.
Sage that he was
Ralph Waldo Emerson wrote that “The glory of friendship is not the outstretched hand, nor the kindly smile nor the joy of companionship; it is the spiritual inspiration that comes to one when they discover that someone else believes in them and is willing to trust them.”
That deeper relationship is best built in person.
The payoff is worth the effort. Spending time face to face with someone today can benefit both people immediately or years from now. Think about how often you have been glad that you had that trusted contact in your network. You needed the services of that person, or yours were needed. Or were you stuck wishing you had a friend in that field?
It is intriguing to think about the people we haven’t yet met with needs we can meet or who can help us meet ours.
Where’s the party?
One place to begin is to make a list of ALL of the organizations where people in your industry or interest group gather. Put those meetings on your calendar and go visit. Take along an open mind to the possibilities, and your business cards.
That belief and trust Emerson mentioned is more easily achieved in person than on a website.
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