Today, July 12th, kicks off NATPE’s annual LA TV Fest, featuring seminars, panels, and special guest speakers on the hottest business-related topics in television. This year’s week long events, which are being held at the Hyatt Regency Century Plaza in Los Angeles, boast an impressive line-up, including a one-of-a-kind Industry Insight Lunch with Robert and Michelle King, the creators of CBS’ hit drama, The Good Wife. And similarly, Mark Horowitz, NCIS‘ executive producer will be hosting a “coffee with” Q&A in addition to an “Inside the Writer’s Room” panel. And the notable names don’t stop there! Take a look at Examiner’s highlights from this year’s line-up and visit the official website to find out about the rest as well as on-site registration.
Monday, July 12
2:00 to 4:00 PM
Constellation Ballroom 2 LATV Festival: Stepping Up, Stepping Out and Leading: Getting the Job and Making an Impact
You’ve spent years honing your craft, networking, building up contacts and colleagues. Now it’s time to make the move: to step up, step out, and lead. This session covers the how-to’s of getting the job, including leading a buyer in a pitch toward favoring you. It includes listening to others in a such a way that they will be open and receptive to your ideas. It includes casting a vision that inspires excellence from all those around you, and dealing with the politics that can derail many successful people. In this session, you’ll learn the practical skills to lead in your profession and the industry.
4:15 to 5:00 PM
Constellation Ballroom 2 LATV Festival: Digital Programming 101: Get Your Show Off the Ground
So, you’ve just shot a brilliant pilot for a digital series and you’re ready to share it with the world? Great! Now you’ll want to know where to syndicate it, how to distribute it, how to land advertisers and then how to promote it for maximum audience potential. Learn from the experts we’ve assembled who will share their best practices across the critical areas of Web show development, production and distribution with tips on everything from creating a community to using social media to understanding analytics.
5:00 to 7:00 PM
X bar LATV Fest at Night: LATV Fest Industry Meet-Up
Tuesday, July 13
8:30 to 9:30 AM
Westside Room LATV Festival: Keynote: Howie Mandel, Welcome to Howie’s World
9:45 to 10:30 AM
Westside Room LATV Festival: Behind the Closed Doors of a Reality Pitch
Sit in on a pitch without being in the “hot seat.” LATV Fest explodes the fourth wall, giving you access to a real pitch meeting, in real time. You’ll be there when producers from LMNO pitch their show to a network executive. Learn firsthand how the process works and find out what went right, what went wrong, and why.
9:45 to 10:30 AM
Olympic Ballroom 2 Workshop: Pitch Clinic – Scripted
Traditional sitcoms and dramas, also known as scripted entertainment, are prepared, developed and pitched in a unique manner. This pitch clinic addresses the materials needed to pitch scripted entertainment and, most important, all of the elements of a show’s bible. Loglines, synopses, character breakdowns, episode breakdowns, completed pilots and writer/producer bios are necessary elements needed to accompany the pitch. Find out how to compose your show’s bible in this essential pitch clinic that celebrates scripted show pitches.
12:15 to 1:00 PM
Westside Room LATV Festival: Personalities That Pop: How to Find the Next Reality Superstar
From Kim Kardashian to Dog the Bounty Hunter…from Jon & Kate to Snooki – “loud” talent is the name of the game in reality TV. But finding that one in a million superstar is harder than you think. Where should you be looking for the next big thing? What are the traits you should be looking for? What is the “x” factor and how can you spot it quickly? The industry’s top reality producers and network execs reveal the “casting instincts” that help them discover personalities that grab attention.
1:00 to 2:30 PM
Producers Tent Industry Insight: Industry Insight Lunch – THE GOOD WIFE
Moderated by Kevin Pollak.
2:30 to 3:30 PM
Westside Room LATV Festival: Anatomy of a Cable Deal: INTERSECTIONS
Science and documentary programming continues to succeed across many major networks. Premiering on SPEED in July, INTERSECTIONS takes a fast-paced, scientific look at the elements that have to come together perfectly to create incredible moments of heart-pounding events. Moderator Gary Lico, president and CEO of international development and distribution company CABLEready, in conversation with SPEED VP of Programming & Executive Producer Bob Ecker, will guide the audience through the process of creating a hit television show and staying on top of industry trends.
2:30 to 3:15 PM
Olympic Ballroom I LATV Festival: Anatomy of a Hit Web Series
It just keeps getting better! Web series are hitting their stride with top-tier talent and over-the-top creativity. We’re bringing the best to share their process and tips for what it takes to create award-winning content for the Web. Shows featured include BACK ON TOPPS, THE BANNEN WAY and THE TOTALLY RAD SHOW
6:30 to 8:30 PM
Producers Tent LATV Fest at Night: Innovator Award Cocktail Reception: EXTREME MAKEOVER: HOME EDITION
Wednesday, July 14
9:00 to 12:30 PM
Westside Room LATV Festival: NextTV Finalist Screenings
The NATPE LATV Fest NextTV Competition showcases and rewards excellence for professionally generated video Web series. This year’s submissions are sure to educate, enlighten and entertain. See how your favorite entry stands up against the competition on the way to winning this year’s $3000 grand prize.
1:00 to 2:30 PM
Tent Industry Insight: Industry Insight Lunch – JD Roth
Moderated by Bob Harper
2:30 to 3:15 PM
Westside Room LATV Festival: So You’ve Pitched – Now What?
You pitched last year and nothing happened. You polished it, revamped it and pitched it again this year even better than before! NOW WHAT? Restructure it for a different format or platform? Consider it dead in the water and move on to the next idea? What if your idea is a hit but has changed considerably during the course of your pitch? OR, you just pitched for the first time. A week passes and you’re champing at the bit to follow up without being too aggressive. Do you call? Send an e-mail? You’ve got questions. You NEED answers. We’ve put together another panel of producers, agents and development execs to talk candidly about life after the pitch.
4:45 to 5:30 PM
Olympic Ballroom 2 LATV Festival: Social Media & TV
In the era of Facebook and Twitter, each of us is now our own micro-broadcast network. This has huge implications – and creates enormous opportunities – for producers and television networks to integrate social media with storytelling and promotion. In fact, many of the big successes on television in the last few years, including LOST, MAD MEN and OPRAH WINFREY, are actively innovating in the social media sphere to increase viewer engagement. Several of the leading practitioners will separate the hype from the facts and share their real-world experiences about social media and television.
Thursday, July 15
8:30 to 9:15 AM
Olympic Ballroom 1 Coffee With: Coffee With: Mark Horowitz, NCIS Executive Producer
Olympic Ballroom 1 LATV Festival: Inside the Writers Room – NCIS
How do you craft a nail-biting procedural drama in a military context? What does it take to build an ensemble of characters as compelling as the storylines? Just ask the writers behind NCIS. The CBS show was the most popular scripted program of the year, the first such victory in seven seasons on the air. Whatever they’re doing, it’s working. Join us for this conversation around writing: what works, what doesn’t – and how to tell the difference.
Examiner hopes to see you there!